Updated
Real Estate Investing in Merced County, CA
Merced County, CA real estate market data — demographics, home values, and investor context.
285,597
Population
$65,044
Median Income
$368,400
Median Home Value
53%
Owner-Occupied
Merced County, CA Demographics
US Census ACS 5-year estimates. Demographic context drives rent, home value, and absentee-ownership patterns — here's what the numbers say about Merced County, CA.
| Population | 285,597 |
|---|---|
| Median age | 31.8 |
| Median household income | $65,044 |
| Median home value | $368,400 |
| Median gross rent | $1,284 |
|---|---|
| Rent burden | 30.0% |
| Owner-occupied units | 45,097 |
| Renter-occupied units | 39,508 |
Why Investors Target Merced County, CA
Merced County, CA is home to 285,597 residents with a median age of 31.8 years. Households earn a median income of $65,044, against a median home value of $368,400 and a median gross rent of $1,284. Roughly 53% of occupied homes are owner-occupied, with the remainder rented — a key signal for absentee-owner and rental investors. Renters here spend a median of 30% of household income on gross rent.
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